Free revenue leak calculator

Leads you could be getting at the local leaders’ share. You need: monthly searches, your average job value. Instant.

Your estimate shows above, with its assumptions.

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A result is only useful when something changes. We can take the keywords and content fixes off your list, show you each change first, and send a plain monthly report.

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What the revenue leak calculator does

The revenue leak calculator estimates what missing local searches may be costing you each month. Enter how many people search for your service nearby, your average job value, and the share of leads that become jobs. It applies a range of typical click and enquiry rates, and shows a monthly and yearly estimate in dollars. The assumptions are printed under the result, so you can see exactly how it was worked out.

What you see in the result

  • A monthly range for leads you could be getting at the leading local share
  • The same range for a whole year
  • The job value and close rate you entered, so you can try other numbers
  • The assumptions about visits and enquiries, printed in plain words under the result

Why it matters for a local business

It is easy to feel that your website “should do more” without knowing what that is worth. A number, even a rough one, helps you decide what to fix first and how much it is worth spending. If the estimate is large, speed, reviews and a complete profile are likely worth the effort. If it is small, you can spend your time and money somewhere else.

How to get the most from it

You need: monthly searches, your average job value. Time: instant.

  1. Use your own average job value from recent invoices, not a guess from memory.
  2. Try a lower close rate to see a cautious estimate, then a higher one.
  3. Treat the result as a range to plan with. Use it to compare options, not to forecast income.

What it does not do

It is an estimate built from your inputs and typical rates. It is not a forecast, and your real results will depend on your market and your work.

Questions

Where do the monthly searches come from?

You enter them. A keyword planner or your own Search Console report can give a figure for your area.

Is the estimate a promise?

No. It shows what could be possible under stated assumptions, and the assumptions are printed beside the result.

Can you help me capture these leads?

Yes. Our local SEO, profile and reviews services are built for exactly this.

Is the revenue leak calculator free?

Yes. You see your result without signing up. If you want the full report by email, you can ask for it.

Does anything I type leave my browser?

No. This tool works in your browser and makes no request when you use it.

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